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HookVerdictOpen app

Free tools

Free tools for Indian performance marketers.

No signup for the calculators. Your numbers stay in your browser.

Breakeven ROAS calculator

The ROAS you need in Ads Manager after GST, COD, RTO, shipping and gateway fees.

Creative fatigue checker

Paste daily rows for an ad and see whether CTR, CPM, cost per result and frequency say it's worn out.

Ad copy generator

Distinct angles with hypotheses, hooks and copy in English and nine Indian languages, policy-checked.

UGC script generator

Creator-style video scripts with timed shots, on-screen text, voiceover and an ASCI-compliant caption.

Google Ads headline generator

Responsive search ad sets with up to 15 headlines and 4 descriptions, checked against Google's limits.

Ad swipe file

Forty hook, angle, format, offer and proof patterns for Indian D2C, each with an example and policy notes.